Press Release

ACCENTRO receives award for best residential real estate strategy in Germany


July 2022

ACCENTRO receives award for best residential real estate strategy in Germany

  • 2022 in the category "Best residential real estate strategy Germany 2022

  • Cooperation with ImmobilienScout24 as innovative sales strategy

Berlin, 26 July 2022 - Residential investor ACCENTRO Real Estate AG, Germany's leading residential privatization company, has won the prestigious award for the best residential real estate strategy in Germany. The company beat out the competition due to its innovative business model. "We are incredibly pleased to receive this award and see it as further confirmation of our business strategy. In recent years, we have intensively expanded and consolidated our market-leading position as a responsible investor, privatizer and real estate manager. We have taken innovative paths - not least through our cooperation with ImmobilienScout24 - and have maintained our position as a crisis-proof company," says Lars Schriewer, CEO of ACCENTRO Real Estate AG, on receiving the internationally renowned award.

ACCENTRO's business model is based on three different areas of activity: The core business is the sale of apartments to private buyers. The company has sold more than 18,000 apartments worth well over EUR 2 billion since 2009. In addition, particularly since the appointment of Lars Schriewer as CEO in March 2020, ACCENTRO has been pushing ahead with the development of its own residential real estate portfolio, now comprising around 4,300 units, in order to tap another stable source of income by generating rental income as part of a buy-and-hold strategy. The company's third mainstay is the marketing and sale of apartments for existing owners, investors and project developers.

This service business is to be strengthened by the exclusive cooperation with the largest real estate portal in Europe, ImmobilienScout24. As part of the cooperation, ACCENTRO provides developers and sellers with a purchase and sales guarantee, thus creating a secure exit scenario that allows for reliable cost calculations again in times of rising construction costs. In addition, the company is driving the digital transformation in the real estate industry and has developed the digital platform Proprate together with the Samsung subsidiary Cheil. Proprate bundles all purchase offers from the major real estate portals and provides them with a scoring for investors.

With this creative mix, Lars Schriewer led the company safely through the Corona pandemic, resulting in ACCENTRO achieving record sales of €192.7 million in the 2021 financial year, an increase of 53.9% year-on-year, despite difficult circumstances. The first quarter of 2022 was also highly favorable for ACCENTRO, with consolidated sales up 22.1% year-on-year, EBIT up 59.0% and the EBIT margin even up 250 basis points.

In addition to the success of the business model in the difficult political and economic environment of recent years, the jury also praised ACCENTRO's efforts to create transparency in the real estate market. For example, the ACCENTRO Housing Cost Report and the ACCENTRO Home Ownership Report, which shed light on the costs of property and the housing market each year, were appraised as contributing to informed decision-making by real estate buyers in Germany.

About ACCENTRO Real Estate AG

ACCENTRO Real Estate AG is Germany’s market leader in housing privatizations. In addition to its home market of Berlin, the company focuses on auspicious metro regions such as Hamburg, Rhine-Ruhr and Leipzig. In its Privatization business unit, ACCENTRO retails condominiums from its proprietary portfolio to owner-occupiers and buy-to-let investors or – bundled into portfolios – to institutional investors. In its Services & Ventures business unit, ACCENTRO sells apartments on behalf of investors and property developers – including through equity investments in its own right within the framework of joint ventures. ACCENTRO Real Estate AG is listed on the Prime Standard segment of the Frankfurt Stock Exchange (German securities code number WKN: A0KFKB, ISIN: DE000A0KFKB3).

Contact for investor relations

Thomas Eisenlohr


Kantstraße 44/45

10625 Berlin



+49 (0)30 - 88 71 81 272

Contact for press and public relations

Christian Dose

WMP EuroCom AG

Barckhaustrasse 1

D-60325 Frankfurt



+49 (0)69 2475689491 / +49 173 6679900

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